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01 April 2021 by 674 comments Business 4128 Views
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I know it has been a fancy of different social media users specifically business entities to have the most engaged social media accounts, in terms of acquiring more likes, comments, followers, favorites, and shares on their social media posts. Nowadays, the world has saped into a more civilized way, where you don't have to pass in streets with advertising vehicles to advertise for an offer or new business established all can be done through social media.




Promoting your brand through social media is therefore vital to businesses but getting your content on these channels isn't what gets you the sales. The key to becoming a triumphant social media user is engagement. Follow these top tips for increasing social media engagement to achieve business growth.


connect with the current event 

Whenever you're trying to create content for the day, remember to connect the content with current events as your followers are real people like you, thus they watch the news. they are aware of what's happening in the world right now. Well, I'm not saying you share content about these holidays or events, At least, try to connect these events with the content you share, what happens these days are on social media users' minds and you must recognize and leverage that to earn more of their trust.



Be active on social media

Being active on social media profiles can help build your brand. Every industry is competitive online today. As to win this buttle one has to make sure that the account Is extremely active, Post content regularly, follow active social media users, Retweet and re-share other people's content join trending conversations, and help a lot of people on social media.


Use hashtags that relate to your business

The hashtag makes your social media post more discoverable across the social media channels, thus Integrating trending and relevant hashtags in your social media posts helps you to expand your reach, increase your post engagement, and enhance your brand image. However, it's essential to use brand-relevant hashtags to reap great results



Respond to mentions

As you share your posts on social media, some will prefer to mention you whether through using your products or anything of relevance, responding to such mentions keep close to your followers who may, in turn, became a customer.


Organize  giveaways                  

This can be done by scheduling a special day where you will be providing different giveaways to your followers, for instance, it can be on every Friday, where you will be providing free vouchers to customers by encouraging them to put their notifications on, this will help to boost your engagement rate at most.



Regularly follow relevant and active people in your industry

For instance, you're a business consultancy agency, following relevant people includes following other business consultancy accounts, sales specialists, digital marketers, marketing researchers, different business organizations, etc. As first to facilitate traffic that relates to your business or directly relate to your business, but also being updated on issues relating to the business industry.


Partner with Social Media Influencer

Gaining a significant following on social media as a small business or as a new user is not easy at all, thus to facilitate this is through partnering with social media influencers. Social media influencers are social media users that have gained popularity on a social media platform. They can have thousands, or even millions, of followers and are considered a reliable source.




Eruption of Corona Virus has influenced business owners to invest more on social media as their only hope remained to ensure their survival,  Social media can be utilized for shopping, live chats and forming relationship with your audience, its one of the best ways to engage with your target audience

As to add up there are numerous trends that would be useful to establish your brands presence but also increasing your engagement on social media, knowing what to prioritize from these 7 tricks and tips, and don’t hesitate to consult us contact for any query



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